--- title: Launching a Large Trip or High-Traffic Event (Influencers, Email Blasts, or Major Announcements) description: Launching a large trip or influencer campaign? Learn best practices to avoid traffic spikes, slowdowns, or blocked bookings during high-volume launches. --- [Skip to content](https://support.youli.io/launching-a-large-trip-or-high-traffic-event-influencers-email-blasts-or-major-announcements#main-content) [Open Ticket](https://support.youli.io/kb-tickets/new?hsLang=en) [Customer portal](https://support.youli.io/feature-request-tickets-view?hsLang=en) [![YouLi Support](https://support.youli.io/hs-fs/hubfs/Logo%20White.png?width=100&height=75&name=Logo%20White.png)](https://support.youli.io/?hsLang=en) - [Pricing](https://go.youli.io/pricing) - [Book Demo](https://go.youli.io/youli-demo-videos) - [Blog](https://blog.youli.io/) Open main navigation Close main navigation - [Pricing](https://go.youli.io/pricing) - [Book Demo](https://go.youli.io/youli-demo-videos) - [Blog](https://blog.youli.io/) - [Open Ticket](https://support.youli.io/kb-tickets/new) - [Customer portal](https://support.youli.io/feature-request-tickets-view) - [Open Ticket](https://support.youli.io/kb-tickets/new) [Open Ticket](https://support.youli.io/kb-tickets/new?hsLang=en) How can we help you? - There are no suggestions because the search field is empty. 1. [Help Center](https://support.youli.io/?hsLang=en) 2. [Enterprise Clients](https://support.youli.io/enterprise-clients?hsLang=en) 3. [Enterprise-only Features](https://support.youli.io/enterprise-clients?hsLang=en#enterprise-only-features) # Launching a Large Trip or High-Traffic Event (Influencers, Email Blasts, or Major Announcements) ## Large traffic spikes can impact platform performance. To protect all customers, YouLi may temporarily block traffic if usage exceeds contracted limits or risks affecting platform stability. ### When Should You Read This? This article applies if you are: - Launching a trip to **hundreds or thousands of travelers** - Working with **social media influencers** - Sending a **large email blast** - Opening **limited-seat trips** expected to sell quickly - Running **multi-wave launches** - Expecting **simultaneous checkouts** --- ### Option 1: Launch Without YouLi Involvement (Standard Approach) If you plan to handle the launch yourself, please **notify YouLi in advance** and follow these best practices. #### Step 1 — Notify YouLi in Advance Contact your Account Manager and share: - Launch date(s) and time(s) - Estimated traffic volume - Number of seats available - Expected number of simultaneous users - Whether you're using influencers or email blasts This allows us to **monitor proactively**, even if you're not purchasing additional capacity. **WARNING:** We throttle traffic above a certain threshold to avoid issues with the platform, so your customers may hit that limit. They can just try again later. The throttling ensures that the people who do make it through, can purchase. --- #### Step 2 — Use a Landing Page (Highly Recommended) Instead of sending users directly to your YouLi Trip: **Do this:** - Send traffic to a **landing page first** - Then funnel users gradually to the booking page This helps prevent sudden spikes that can overwhelm the system. Example: - Influencer post → Landing Page - Email Blast → Landing Page - Landing Page → Trip Booking --- #### Step 3 — Avoid using "Always Require Login" You may have enabled a feature to "Always Require Login" as a security measure. This does increase the friction in the checkout process and is not ideal for large events. We recommend dropping that setting down to "Only Require Login after booking" [Learn more about this setting](https://support.youli.io/how-to-control-access-to-make-bookings-and-trips-with-the-right-authentication-level?hsLang=en) #### Step 4 — Stagger Your Launch (Wave Approach) Instead of sending to everyone at once: Better approach: - Wave 1 — VIP / Early Access - Wave 2 — Small Group - Wave 3 — Full Launch This reduces risk and improves checkout success. --- #### Step 5 — Monitor Your Launch During your launch: - Monitor bookings - Watch for slowdowns - Stay in contact with your Account Manager if needed --- ### Important: Usage Limits & Traffic Blocking To protect platform performance for all customers: - If traffic spikes **exceed contracted usage** - If traffic risks affecting **other customers** - If sudden traffic resembles **DDoS-like activity** YouLi may **temporarily block traffic** to your trip. This is rare — but may occur during **large simultaneous launches**. Once traffic stabilizes, access will be restored. --- ### Option 2: Request Additional Capacity (Recommended for Large Launches) If you're planning a **high-volume launch**, we recommend contacting your Account Manager to discuss: - Temporary capacity increase - Launch monitoring - Traffic management - Performance safeguards This helps ensure: - No slowdowns - No checkout issues - No risk of traffic blocking Additional capacity may involve **additional pricing**, depending on expected volume. --- ### Best Practices for Large Launches ✅ Notify YouLi in advance ✅ Use a landing page ✅ Stagger traffic (wave releases) ✅ Avoid sending all traffic at once ✅ Monitor performance during launch ✅ Consider additional capacity for major launches --- ### Example: What a Smooth Launch Looks Like A recent large launch used: - Multiple traffic waves - Landing page funnel - Advance notification to YouLi Result: - 300+ travelers booked - No crashes - Minor slowdowns only - Trip sold out successfully This is the recommended approach for large events. --- ### Not Sure If Your Launch Is "Large"? Contact your Account Manager if you: - Expect 100+ simultaneous users - Expect to sell out quickly - Are working with influencers - Are sending large email campaigns We're happy to advise. --- ### Need Help Planning a Launch? Reach out to: - [Your Account Manager](https://support.youli.io/how-to-request-contact-from-sales-or-account-manager?hsLang=en) - or if you're looking for something else, [Contact YouLi](https://support.youli.io/contact-youli?hsLang=en) Planning ahead ensures a smooth and successful launch. 🚀 - [Get Started](https://support.youli.io/get-started?hsLang=en#main-content) - [Checklists](https://support.youli.io/get-started?hsLang=en#checklists) - [Setting up your account](https://support.youli.io/get-started?hsLang=en#setting-up-your-account) - [Setting up your Trip Page](https://support.youli.io/get-started?hsLang=en#setting-up-your-trip-page) - [Video Tutorials](https://support.youli.io/get-started?hsLang=en#video-tutorials) - [Trip Registration](https://support.youli.io/get-started?hsLang=en#trip-registration) - [Emails](https://support.youli.io/get-started?hsLang=en#emails) - [Packages & Installments](https://support.youli.io/get-started?hsLang=en#packages-installments) - [Payments](https://support.youli.io/get-started?hsLang=en#payments) - [Adding & Managing People](https://support.youli.io/get-started?hsLang=en#adding-managing-people) - [Starter Website](https://support.youli.io/get-started?hsLang=en#starter-website) - [How-To](https://support.youli.io/how-to?hsLang=en#main-content) - [Technology Partners](https://support.youli.io/how-to?hsLang=en#technology-partners) - [API](https://support.youli.io/how-to?hsLang=en#api) - [Reports](https://support.youli.io/how-to?hsLang=en#reports) - [YouLi Plan Add-ons](https://support.youli.io/how-to?hsLang=en#youli-plan-add-ons) - [Affiliates](https://support.youli.io/how-to?hsLang=en#affiliates) - [Payments](https://support.youli.io/how-to?hsLang=en#payments) - [Video Tutorials](https://support.youli.io/how-to?hsLang=en#video-tutorials) - [Website Integration](https://support.youli.io/how-to?hsLang=en#website-integration) - [Mobile App](https://support.youli.io/how-to?hsLang=en#mobile-app) - [White Label App](https://support.youli.io/how-to?hsLang=en#white-label-app) - [Account Roles](https://support.youli.io/how-to?hsLang=en#account-roles) - [Tasks](https://support.youli.io/how-to?hsLang=en#tasks) - [Packages](https://support.youli.io/how-to?hsLang=en#packages) - [Highlights, Itinerary & Optional Add-ons](https://support.youli.io/how-to?hsLang=en#highlights-itinerary-optional-add-ons) - [Invitation Groups](https://support.youli.io/how-to?hsLang=en#invitation-groups) - [Coupons](https://support.youli.io/how-to?hsLang=en#coupons) - [Trip Page Menu](https://support.youli.io/how-to?hsLang=en#trip-page-menu) - [Integrating Cruise Deck Plans](https://support.youli.io/how-to?hsLang=en#integrating-cruise-deck-plans) - [Managing Trip Dashboard](https://support.youli.io/how-to?hsLang=en#managing-trip-dashboard) - [Emails](https://support.youli.io/how-to?hsLang=en#emails) - [Bookings](https://support.youli.io/how-to?hsLang=en#bookings) - [Managing People](https://support.youli.io/how-to?hsLang=en#managing-people) - [Registration](https://support.youli.io/how-to?hsLang=en#registration) - [PDF Confirmation](https://support.youli.io/how-to?hsLang=en#pdf-confirmation) - [Documents](https://support.youli.io/how-to?hsLang=en#documents) - [Billing](https://support.youli.io/how-to?hsLang=en#billing) - [New Features](https://support.youli.io/new-features?hsLang=en#main-content) - [Recent Releases](https://support.youli.io/new-features?hsLang=en#recent-releases) - [Past Releases](https://support.youli.io/new-features?hsLang=en#past-releases) - [Enterprise Clients](https://support.youli.io/enterprise-clients?hsLang=en#main-content) - [Enterprise Onboarding](https://support.youli.io/enterprise-clients?hsLang=en#enterprise-onboarding) - [Enterprise-only Features](https://support.youli.io/enterprise-clients?hsLang=en#enterprise-only-features) - [FAQ](https://support.youli.io/faq?hsLang=en#main-content) - [Data Security](https://support.youli.io/faq?hsLang=en#data-security) - [Payments](https://support.youli.io/faq?hsLang=en#payments) - [YouLi Account](https://support.youli.io/faq?hsLang=en#youli-account) - [Emails](https://support.youli.io/faq?hsLang=en#emails) - [Managing People](https://support.youli.io/faq?hsLang=en#managing-people) - [Packages](https://support.youli.io/faq?hsLang=en#packages) - [YouLi Subscription Plans](https://support.youli.io/faq?hsLang=en#youli-subscription-plans) - [Tasks](https://support.youli.io/faq?hsLang=en#tasks) - [Reporting](https://support.youli.io/reporting?hsLang=en) - [YouLi User Roles](https://support.youli.io/youli-user-roles?hsLang=en) - [For Travelers](https://support.youli.io/for-travelers?hsLang=en) - [Partners](https://support.youli.io/partners?hsLang=en) - [Upcoming Features](https://support.youli.io/upcoming-features?hsLang=en) - [Incidents](https://support.youli.io/incidents?hsLang=en) - [Contact Us](https://support.youli.io/contact-us?hsLang=en) [![YouLi Marketing Site](https://support.youli.io/hs-fs/hubfs/Logo%20Default.png?width=55&height=24&name=Logo%20Default.png "YouLi Marketing Site")](https://go.youli.io) ### Need more help?  Reach out to the YouLi Support team via the **Chat** icon at the bottom-right corner of your screen: ![Screenshot 2026-07-22 at 12.27.38 PM](https://support.youli.io/hs-fs/hubfs/Screenshot%202026-07-22%20at%2012.27.38%20PM.png?width=268&height=111&name=Screenshot%202026-07-22%20at%2012.27.38%20PM.png) or [submit a Support Ticket.](https://support.youli.io/kb-tickets/new?hsLang=en) Copyright © 2025, YouLi Travel Pty. Ltd